Influencer marketing is the new word of mouth. 92% of customers trust an influencer more than an advertisement or traditional celebrity endorsement.
Influencer Marketing
We use the power of influencer marketing to help you cut through the noise and tap into new audiences who we know will fall in love with your brand. Our aim? To build honest momentum through human - to - human engagement that has a positive impact on your sales.
We work with you from ideation through to connecting you with micro and macro influencers and content creators who are perfectly aligned with your brand goals. We focus on content strategy so we ensure every influencer is shining the best light on your product in a way that is suitable for their audience and also stays on brand.
Our data-driven approach measures progress from beginning to end to provide you with tangible insights and ROI to build a solid influencer marketing strategy that is profitable and is supported by your social media marketing efforts.
Our Process
01
Conceptualisation
We ideate with your team on concepts when creating user-generated content (UGC) in relation to your overall business goals and campaign KPIs. We then curate a comprehensive brief that we deliver to the influencer to give clarity on the creative direction and purpose of the content to maximise performance.
02
Search & Identification
We dive deep into your target audience and source relevant influencers from our network as well as manually to find the perfect match for your brand based on which part of the marketing funnel you are producing content for awareness, consideration/conversion, and retention.
03
Outreach
Once the suggested influencers have been approved by your team, we then begin the outreach process.
04
Negotiate
A big part of our job is negotiating terms and rates on your business’s behalf to remain within the budget you have set for the campaign and we organise and deliver contracts with influencers so you don’t have to worry about usage rights.
05
Review & Approve
Once the content is created, it will then go through a screening process with our team for us to suggest changes if required, then sent over to your team for final sign-off.
06
Analysis & Reporting
Once the UGC has been published we then ask our influencers to send over their individual platform statistics. We then take this data, analyse the performance, and turn it into a digestible report for your team with our customised feedback on optimising your on strategy.
Oops! Something went wrong while submitting the form.
“The first time I have seen a profitable social media team in my whole life”
John Davy
Serial Entrepreneur, Speaker and Investor.
"Amazing creative partners who understood the business and branding objectives of my company effortlessly. I would recommend them wholeheartedly to anyone looking for a specialized social media partner."
Tanya Choi
Divine Canine
"I was struggling to actively grow my social media platforms and the traffic to my sites with quality leads that actually converted. Wholehearted’s knowledge and expertise is simply incredible."
Jennifer Haride
Director, No Filter
“Wholehearted are professional and efficient meeting deadlines and delivering on expectations. They have helped grow our Instagram and our LinkedIn which has directly resulted in more paying clients.”
Ruth Kudzi
Founder, CEO, Optimus Coaching
By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
.jpg)
